good diplomacy
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- good diplomacyEuroglaze trade customers are seeing returns on the company’s ongoing marketing investment, with leads generated now being distributed directly to them. When the UK government launched its Decarbonisation and energy efficiency roadmap 2050 project – working with the UK’s eight most energy intensive manufacturing industries, including glass – British Glass saw an opportunity to develop a new type of relationship with policy makers. The Barnsley based REHAU fabricator has seen a surge in enquiries from installers and consumers in response to its ongoing advertising, PR and web campaign and these are being passed to its stockists and distributors nationwide. Torquay’s Fenster Fabrications is set to feature in an upcoming episode of ITV 1’s hit home improvement show Love Your Home and Garden. The programme will seek to provide applicable and commercially relevant insight – and British Glass wants to hear from potential presenters who have successfully implemented energy and carbon reduction projects in large-scale manufacturing (in any relevant sector) by securing funds from:
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